Why can’t I invest in fixed income investments myself? Why do I need Blossom?

It can be difficult to access fixed income investments on your own because:

• There are few platforms providing individuals with access to fixed income investing
• Fixed income investments are generally associated with very high minimum investment amounts
• With fixed income investing, your funds can be locked up for long periods of time. You might have to wait a long time for the investment to end or find a buyer, outside any exchange (and generally you would get paid much less than you invested in these cases).

Our goal is to make saving and investing accessible for all. That’s why we’re bringing you access to returns from fixed income investments, a healthier way to save.